Create A/B Test

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  2. A/B Tests
  3. Create
Test Details
Test Variants
Variant A Control
Traffic: %
Variant B
Traffic: %
Traffic split must equal 100%. Current total: 100%
Target Audience
Variant A 6,225 recipients
Variant B 6,225 recipients
Email Content
Same content for all variants

The email body will be the same for all variants. Only the subject line, preview text, and from name will vary.

Email Designer

Create your email content

Test Configuration
The metric used to determine the winner
%
Smallest improvement worth detecting
Winner Selection
Schedule
Sample Size Calculator
Current Open Rate: ~35%
Min. Detectable Effect: 10%
Confidence Level: 95%
Required per variant: ~1,200
Available: 6,225
Sample size is sufficient for reliable results
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